Value Propositions

In the recent years, the marketing games have changed as well as customer behaviours. These are the result of the invention of the wireless internet, smartphone and social media. Since social media has become popular, many enterprises use it as a tool to broadcast, advertise and promote their products. This conducts to the high level of competition among start-ups and large brands. This competition is not only effect brands provided products or services, yet also affect software developers. Many new developers launch new sites or applications every single day; there are a variety of social media platforms that users can choose what they would like to use, share their thought and spend time on. However, there is a lack in the number of social networking site or applications for academic propose. Continue reading “Value Propositions”