At Neighbourhood, privacy, trust and security are core to our values and offer to users. Our conceptual design, and the development of our technology, marketing and communications, follows a ‘privacy by design’ approach. This year in the UK the new Data Protection Bill comes into force. This represents the regulatory …
Because Neighbourhood is centered around what you can do in the physical world around you – our launch strategy is to begin with one locality, Southampton, and expand to others as our user and client base takes off. Launch partnerships In advance of our launch in Southampton (and in future Neighbourhoods …
Neighbourhood’s brand values are: Trust, Privacy, Having fun, Interests, Exploring. Neighbourhood offers users: Friendly, healthy living in your own Neighbourhood. Build trust in what you see. Our brand ‘personality’ overall is fun, warm and inviting / and our visual style is crisp and clean. Logo design Our designer Autumn is going to work …
Neighbourhood reward points are fundamental to our user engagement and business model. They incentivize our individual users to make use of the Neighbourhood app, and to try new things in their neighbourhoods. They incentivize leisure businesses to become Neighbourhood clients (publicly known as partners), because they know that new people will be …
When you sign up as a Neighbourhood user, the following details will be stored about you. A core aspect of Neighbourhood is protecting user privacy, and allowing users to divulge their real names to one another, only when they feel comfortable. Account Username (pseudonym): A name you will be known by …
On Neighbourhood, we will have commercial clients, who are incentivized to join up because we send Neighbourhood users to their services, which may be a hotel, restaurant, or leisure establishment. Our business model relies on affiliate fees from these commercial clients, which will be known as Neighbourhood partners by the …
Neighbourhood will have a user identity and interests data model, that gives users a high level of flexibility in their ability to store their details and interests. Ensuring that their privacy can be protected, and personal details disclosed in a very specific, controlled way. For example, as user’s real name …
Graph theory provides a way of using graphs to represent networks, and is often used in the development and study of online social networks. Image source: freepik At the core of graph theory is understanding the nature of connections, their relationship to one another, and calculating the importance of each …
Our team is considering the benefits of implementing blockchain for user privacy in the context of our application connecting people together locally. Blockchain has been subject to a huge amount of excitement in the spheres of business and technology in recent years. This highly cited book, summarizes this feeling, and …
For our application design process, our designer Autumn, will: 1 evaluate these intended features: Join and create groups (subhoods) based on your interests e.g. sci-fi movies, table tennis, snowboarding – then attend subhood activities in the real world Subhoods are centred around a location, however trusted members can invite others from beyond the …
