Building trust in what you see
 
Month: <span>May 2018</span>

Trust and using local trust paths for recommendations

Trust is fundamental to Neighbourhood’s brand and technology. In this post I will pick up on an important finding from our survey, which highlighted the crucial importance of known connections to the take-up of Neighbourhood, by new users. And connect this to the notion of local trust, and trust paths, …

Service design for Neighbourhood

In recent years, ‘Service Design’ has become increasingly popular. It is a growing academic field, and its implementation is said to be behind the successes of highly popular businesses that fuse online social media with offline elements, activity and retail, for example Airbnb, Uber and Ocado. The Royal College of Art, …

Neighbourhood: working towards our ‘tipping point’

Source: Malcolm Gladwell Via Pinterest The “Tipping Point” by Malcolm Gladwell explains that in a social group a few people can make a big difference to take-up of a new product or service… whereby the initial swell of interest from certain types of people, builds to make a product successful. Our efforts …

Design Notes #3

This is the final interface design updates, I added a ‘Comment’ page to show the users’ comments on an activity and add photos replace the blank blocks so that the interface looks more understandable. In addition, I used default Windows 10 screen recorder to record the base interaction on our …

Survey Questions and Analysis of results

Our user survey was conducted for 5 days from 28th April 2018 until the 2nd of May 2018. In total there were 10 questions, out of which 4 of them were optional based on previously selected options. Our initial plan for the survey was to capture information about interactions between …

Neighbourhood: investment required

In common with many social networks, Neighbourhood will require significant upfront cash to develop our mobile responsive web application, setup client relationships and market to our first users. However, after our initial launch, where we incentivise founding clients to join us, we will start earning affiliate revenue from all of …