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Author: <span>Colin Pattinson</span>

Social Networks: What they are and their importance

What is a Social Networking Site (SNSs)? A social networking, in its most basic form, helps people connect with one another based on shared interests or activities. It can connect strangers with very specific interests, political beliefs or some social networking sites cater to certain audience’s based on common languages, …

News: Changes to Google Search – ‘mobilegeddon’

Big news has recently came from Google about changes to its search algorithm that will begin to favour mobile-friendly sites for mobile users. This has profound ramifications for any web-based services that wants to remain visible, available to users and competitive in the future. “Biggest change in two years could …

Economics: How TripAdvisor Generates Revenue

Be Seated is not wholly dissimilar to TripAdvisor in the model it will use to remain sustainable. While TripAdvisor is based on travel, Be Seated will exist in the venue/entertainment sphere. It is therefore worthwhile to review how TripAdvisor generates revenue. How TripAdvisor generates revenue? User-generated Reviews, kept loyal through …

Related Academic Work 7: Financial Incentives and the “Performance of Crowds”

Financial Incentives and the “Performance of Crowds” – Mason & Watts Social scientists have long been interested in how incentives influence performance. Financial incentives interestingly are not perhaps the most efficient of motivators for crowds. This study found that increased financial incentives increase the quantity, but crucially not the quality …

The Entertainment Industry: Concerts & Comedy

Concerts In 2013 Billboard declared that the touring industry had never had it so good (Billboard). After a blip in growth (linked to economic decline) worldwide concert going began to be on the up and up, with an expert saying the “concert industry is basically on fire”. The above statistic …

The Entertainment Industry: Theatre

Theatre and relevance to Be Seated The popularity of events is intertwined with Be Seated. Thankfully there are numerous reports that indicate that despite biting austerity policies the UK population still values and attends live entertainment and sporting events. The following infographic (click to enlarge) reveals that a large proportion …

Related Academic Work 6: Crowdsourcing in 2014: With Great Power Comes Great Responsibility

Crowdsourcing in 2014: With Great Power Comes Great Responsibility (link) By Narinder Singh “At the onset of 2014 we find crowdsourcing where cloud was just a few short years ago – widely discussed, unevenly adopted and on the cusp of widespread industry impact.” In this article the author provides a …

Related Academic Work 5: Reviewing the Influence of Online Reviews

Reviewing the Influence of Online Reviews by Marion aan ‘t Goor (ViralBlog,  2013) [Link] Key Points “Your business’ Internet reputation is everything these days. Your customers are increasingly writing reviews and recommendations about, and giving ratings to, your products online. How do these influence potential new customers?” PeopleClaim surveyed 2,445 …