4. Business Model Canvas – Customer Relationships

4. Business Model Canvas – Customer Relationships

How we engage with the clients? As we could see from previous post. We have 2 different customers segmentation that divided into short and long term:

  1. Club/activities under University of Southampton Student Union:
    • We will partnering with Southampton Student Union for initial engagement which potential customers. Then we will provide a personal assistance for any of their request. When the community became bigger adoption rate, then we will make a community forum, in order to engage deeper with the customers
  2. Other universities:
    • We will start our engagement after the application is well known in the university. Our initial approach will be giving a dedicated personal assistance especially on the early stage and the implementation. As mentioned in our scenarios, we will need to attract other students in other university first which can be done after the initial project in University of Southampton is succesful
By Adithya Banavasi [CC BY-SA 4.0 (https://creativecommons.org/licenses/by-sa/4.0)], from Wikimedia Commons)

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