Staying at home in the Alpes over the holidays, I got inspired to move my project in a completely different direction. I decided to focus on home and how, today, in a world where we are always traveling, we are seeking for products that remind us of home. Because home is where family is.
I will therefore move my project away from my previously darker idea, involving how our daily lives are influencing our dreams, and towards a commercial for products that remind us of home. In my special case, I will focus on my roots: Bavaria. Bavaria is pretty much just a forest, which is why Iâll promote a âdeerâ collection â something I immediately identify with home.
Moreover, my choice to change project is directly linked with my course: fashion management. I thought that it would maybe make more sense for me to change to a commercial rather than to explore subconscious changes in a human mind.
But no worries, my project will only showcase the products and mainly use the sounds of the woods to tell the story of the product.
References:
Video 1: 321Relaxing (2014) Rainy Sound and Rainforest Animals Sound – Relaxing Sleep Available from:Â https://www.youtube.com/watch?v=8myYyMg1fFE [Accessed 31 December 2017]
Video 2: EDEKA (2015) Weihnachtsclip #heimkommen Available from:Â https://www.youtube.com/watch?v=V6-0kYhqoRo [Accessed 31 December 2017]