https://www.youtube.com/watch?v=tKC7BRfuXaw
2016 marked 50 year anniversary of Vans “Off The Wall”. To celebrate 50 years Vans and Asos teamed up to create a unique advert, combining two well known young adult fashion companies together.
This advert focuses on the different people that wear vans and fit into the Skate culture that surrounds the company. Focussing on the unique features and versatility of each individual the advert brings everyone together with at least one common interest.
The advert uses quick editing and illustrations to create a modern and edgy atmosphere. The illustrations allow another level to be added to the advert with quick sketchy drawings and lines highlighting certain parts of some shots. This introduces the well known distressed style that skate culture heavily features.
I like the effect these illustrations have on the advert as a whole and i am thinking about using a similar idea to enhance my advert.
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Vans x ASOS | 50 years of Vans | Frankie Stew & Harvey Gunn
Accessed [20th december 2017]